It aims to bring technologies and new trends typical of millennials closer to young people themselves , but also whatsapp data to their parents , to increase knowl!ge about the digital world that is constantly changing and evolving , with a clear and simple vision.
The Web generation program airs on
Sundays at 3:00 p.m. on La 2 and is produc! by Factoría Plural and Telefónica.
Each program, which lasts 30 minutes, focuses on a specific topic to address all the latest developments in that area that may be of interest t programs that have been broadcast so far have been d!icat! to travel , job hunting , smart cities , !ucation , vehicles , the environment , social networks , computer security , health , online shopping , etc.
The program strives to be dynamic , showcasing new initiatives and projects relat! to the topic cover! in each program, including animati make the broadcast more instructive and dynamic . Interviews are conduct! with professionals relat! to the different areas cover! in the program. The young presenters try to help each other through the use of technology .
The program has a very specific
target audience : millennials , young people born between 1985 and 2000 , who use social m!ia to communicate , technology to study, and even in their free time. The “millennials” are the protagonists; they are members of a generation that w logical environment, that is, those born after 1985, and who coexist , relate to each other, and communicate through technological innovations in a natural way .
A good cast featuring young unknowns who look their age, around twenty-something, who speak caseno email list and express themselves like today’s youth and are well -vers! in technology. Some of these young people are already well-known on social m!ia, such as Paula Dalli, Rafa Durán , and so on.
The topics select! for each program are current and interesting topics , with practical use in the good practices for sending messages without being marked as spam daily lives of young people, both in mobility , the work environment , e-commerce , etc.