Integrating out-of-home deliveries will help retailers remain competitive in a rapidly evolving e-commerce landscape. As customers shift toward more sustainable and flexible delivery options, retailers that offer out-of-home delivery options are well positioned to retain customers.
“Merchants that integrate out-of-home delivery options at checkout will be well-positioned to remain competitive and respond to evolving consumer preferences.” – Sabi Tolou – Co-founder and CEO at Sendcloud
Will remain competitive in the future
While there’s no single answer to phone number list achieving sustainability goals, out-of-home deliveries offer a significantly more efficient alternative to traditional home delivery. By offering out-of-home delivery options to consumers at checkout, e-retailers can respond to changing customer demand, reduce environmental impact, and make deliveries more reliable and resilient.
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How to optimize last-mile deliveries?
The benefits of out-of-home delivery are clear. But who is responsible for last-mile efficiency? Our out-of-home delivery survey shows context of digital strategy in business in 2020 that 50% of online shoppers believe both e-tailers and carriers should commit to facilitating out-of-home deliveries.
Both e-retailers and carriers must strive to promote out-of-home deliveries. Carriers will focus on investing in efficient ways to expand their parcel locker and collection point networks, while retailers will do their best to offer out-of-home options at checkout.
A smart expansion of out-of-home delivery networks
Speaking of sustainability and efficiency sault data gains, network density, particularly proximity to home, is essential to fully exploit the potential of out-of-home deliveries.
“We see that consumers don’t want to pick up a parcel while they’re out and about. They just want to use a parcel locker near their home.” – Matthijs Pluimers, Head of Parcel Lockers at PostNL
How far would that be? On average, most shoppers are willing to travel no more than 1 kilometer .