Online marketing is great because you can see exactly what is driving traffic and sales on your site. But you need to make sure your eCommerce store is ready to track these actions and interactions.
Google Analytics is free and reliable. Combine it with related services like Google Search Console and you’ll get insights into who your customers email data are and where they’re coming from.
Many great Woo Commerce plugins make it easy to view analytics and reports for your site. Combining these services with marketing automation software can also help you tailor content to your customers and their interests to increase the likelihood of conversion.
6. Does the company have certified Woo Commerce specialists?
Woo Commerce certification will help after its establishment it held online you differentiate the good developers from the great ones! Ask if the firm has Woo Commerce certified developers. And while you’re at it, ask about the qualifications of other marketing services to find the best internet marketing company, not just the best development agency.
Even if a company is not WooCommerce certified, you can ask about samples of websites they have designed and developed for other companies. This will give you a better idea of the company’s style and skills.
Tips for Growing a WooCommerce Store
Once you have a WooCommerce store up and running, you’re ready to think about how to start growing it. Here are some of the most important steps you should take.
1. Create an email list
Most website visitors leave without making a purchase. To stay in touch with these people and remind them of the value of your product, you whatsApp database brazil should build an email list.
If a site visitor isn’t ready to make a purchase yet, having a field to sign up for your email list can help them stay in touch. You can also include gated content on your site that customers must enter their email address to access.
HubSpot offers email marketing and full-fledged marketing automation tools. You can also start with a simpler service like MailChimp or Constant Contact.
- Generate leads
To build a strong sales funnel, you first need to generate leads. Email subscribers can become leads, but so can social media followers and people who contact you with questions about your product. Lead generation requires a thorough strategy using content marketing and email marketing. All online marketing is integrated, so you can’t do one without the other.
- Get insights from analytics
Setting up analytics will help you learn more about the keywords and marketing channels that drive the most traffic to your site. But you can’t just set up analytics and forget about it. You need to review reports monthly and look for opportunities.
- Create a strategy to deal with abandoned carts
Approximately 70 percent of your site visitors abandon their shopping cart without completing their purchase. That’s 7 out of every 10 shoppers.
Why do they leave? You may never know. But you can test some cart abandonment strategies to reduce the likelihood of it happening.