Thin content is a web page that has little to no value. Typically, these pages have little or no content. Some site owners, when they discover that they have pages begin duplicating content from other pages to fill them. But this too comes with risks and harm.
Thin content pages will impact the SEO of the entire site, lowering its rankings. And many site owners don’t realize that these thin content phone number library pages are what impact their ability to rank for new keywords and generate a greater ROI on their site. The problem with thin content is that Google Search Console and Google Analytics won’t show you that your site has thin content.
So how do you identify thin content and solve this problem? Here is your guide to solving to achieve better on-site SEO results.
How to identify thin content
Tools like Screaming Frog or SEMRush can help you identify . Some services simply tell you the total word count, not whether the pages are considered thin. Each industry and site has a different definition of how much content and context a page needs to have to be considered thin.
You will also likely notice that order takeout and they become substitutes these pages are not ranking well and do not have much traffic. This does not mean that you should just go through the pages and add content to them without a strategy. Useless content is just as bad as . And do not copy and paste content from other pages onto this page, because this leads to duplicate content. Google knows that you have not put effort and thought into these pages.
Solving the problem of pages with thin content
To solve the problem of pages with thin content, you have several options.
- Rewrite the page content to offer more knowledge, detail, and clarity. On some pages, this can be challenging. For example, awards review b pages often have little content. Integrating this content into the About Us page can be more valuable.
- Add a no-index tag to these pages. This means that Google will not index the pages, and you can keep the page as is without adding content if you find it unnecessary. Perhaps the page is only meant to be linked from other internal pages, and you don’t want it to be discoverable in search engines.
- Delete and redirect the page. Maybe you’ll consolidate it, like in the awards page example above. Or you may decide that the page doesn’t add value to your site at all. This can happen as companies grow and change and find that some content is no longer needed. But if you delete a page, be sure to redirect it to the appropriate page in case you have a link somewhere pointing to that old page.