A Beginner’s Guide

Formerly known as Google My Business, this free, easy-to-use tool puts your business information in front of potential customers and improves your online presence.

What is Google Business Profile?

Google Business Profile (formerly Google My Business) is a free business tool that allows you to directly manage and influence how your business appears on Google Search, Google Maps, and Google Shopping. Google Business Profile (GBP) is an invaluable tool for both large and small businesses to improve their company’s visibility in Google search.

With billions of users every day, having a profile or listing within ig database Google’s search platforms is vital to business success – and mastering this tool will help you reach customers and build a stronger online reputation.

By updating your business profile with Google, you can provide visitors with essential information about your business and claim your business listing on Google Maps. Some of the information on your business profile include:

  • Physical Address
  • Website Address
  • Hours of Operation
  • Phone Number
  • Photos
  • Customer Reviews

Who Qualifies for a Google Business Profile?

Before you attempt to set up a GBP, make sure you qualify. Here are some of the requirements:

  • Physical Location – Since the platform is attached to Google Maps, your business must have a physical address that customers can visit.
  • Service Area – If your business serves customers in a service location, you can specify a service area instead of a physical address.
  • Ownership – The person establishing the GBP must be the owner or authorized business staff to create a Google My Business profile. You can assign a separate staff to manage the profile once it’s published.
  • Business Type – Only certain types of businesses are eligible for GBP, including restaurants, professional services, and retail shops. Some businesses, such as delivery-only and online-only businesses, are not eligible.
  • Verification – You must verify your business information by video, email, phone, or postcard to confirm that you are the owner or authorized representative.
  • Duplication – Users are prohibited from creating separate business profiles for the same business location or multiple locations for a single business. And a business with how can i prioritize emails that can be deferred to a later time permanent signage is recommended.

Here is a complete list of Google’s eligibility requirements.

How to Get Your Business on Google Maps

Follow these steps if you need to add your business to Google for the first time.

  1. Visit the Google Business Profile login page.
  2. Log in with the Google account you want to associate with your business.
  3. Click the blue “Manage Now” button.
  4. Enter your business’s name in the search box.
  5. If your business is already on Google Maps or has a business listing, it may appear after you enter your business’s name. If it does, select your business’s name. If it doesn’t, click the “Create a Business with this Name” link.
  6. Choose how you want Google Maps to display your business.
  7. Select the business category that most closely matches your business. You may choose multiple categories if needed.
  8. Provide your business phone number and/or website address.
  9. Select “Finish”
  10. Verify your business.

How to Claim a Business Listing

There are several reasons why your business already b2b fax lead appears on Google Maps, but the most common is that a customer or someone in your company added the listing. If your business already appears on Google Maps but hasn’t been claimed yet, follow these steps to claim your business listing officially.

  1. Visit Google Maps.
  2. Enter your business’s name in the search box.
  3. Click your business’s name when it appears on the map.
  4. Click “Claim This Business” and then “Manage Now.”
  5. Choose the preferred verification options and follow the on-screen prompts.

How to Verify a Google Business Profile

The final step is to verify your business listing by phone, email, or mail.

Verify by Phone

If your business can verify by phone, you’ll see that option when you start the verification process.

  1. Log in to Google Business Profile
  2. Make sure the phone number listed is correct.
  3. Select “Verify by Phone”
  4. Wait for a call or text with a verification code.
  5. Enter that code and click “Submit.”

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